Hello
Hello there! I’m Bijoyeti, a writer, entrepreneur, and creative mind based in Kolkata, India. While I’ve spent years building brands through my digital marketing agency, Iphiko Digital and creating lifestyle experiences with House of Shor, it’s my love for writing that truly defines me.
My Journey as a Writer
Writing has always been my anchor — my way of processing the world around me and expressing my innermost thoughts. Since childhood, writing was my escape, a way to make sense of everything that was happening in my life. As I grew, writing became my voice — the one thing that stayed constant, no matter what life threw my way.
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As I ventured into business and entrepreneurship, I realised that sharing my personal stories, my struggles, and my journey of growth resonated deeply with others. Writing When the Clouds Come Down, my first book, felt like the next step in this personal evolution. It’s a collection of short stories — a reflection of all the quiet, unspoken moments that often go unnoticed, and the healing power of stories.
Writing that Connects
In my career as a digital marketer, I’ve had the privilege of helping over 100 clients build their brands, using storytelling to connect with their audience. But when it comes to my own writing — whether it’s about my journey or personal reflections — it’s the most impactful thing I’ve ever done. Writing gives me a chance to be vulnerable, to step out of my comfort zone, and to create something meaningful that connects with readers on a deeper level.
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Through my writing, I hope to inspire, encourage, and empower others, especially those who are navigating their own journeys of growth. My goal is to share stories that resonate, give comfort, and invite reflection.
Building Beyond Business
While I love building businesses — be it House of Shor, a creative brand that celebrates pop culture, or Iphiko Trips, a travel service that brings unforgettable cultural experiences — writing is what holds everything together. It’s my purpose, and it’s the foundation of everything I do.
As I continue expanding my businesses, writing will always be the heart of it all. Whether it’s sharing personal stories, lessons from entrepreneurship, or insights on the power of storytelling, I’m committed to being open and honest about both the highs and lows of this journey.
Why I Write
In my writing, I want to capture the quiet, introspective moments — the ones that are often overshadowed by life’s noise. Whether I’m writing about loss, memory, or the joy in small, simple moments, my aim is to create stories that stay with you long after the last page.
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Through this website, I invite you to join me on this journey. Whether you’re here to discover my work, explore my book, or simply learn more about the stories that shape my world, I’m so glad you’re here. Let’s connect, share, and grow together.
Contact
I'm always looking for new and exciting opportunities. Let's connect.
+91 70446 59027